Hello,

My name is Thaïs Delavallade, and I am the creator of Melova.

Fashion has always been more than just an interest for me: it's my way of expressing myself. As a teenager, I already spent hours putting outfits together and sketching silhouettes in the margins of my notebooks, imagining the wardrobe I dreamed of but could never find in stores.

In 2016, I made the most important decision of my life: I left my studies to devote myself entirely to this passion. It wasn't the most reasonable choice. But it was mine. And that's how Melova was born.

Why Melova

Observing the women's fashion market, I quickly understood one thing. On one hand, two-euro fast fashion: appealing at the moment, but it loses its shape and ends up in the trash after a few washes. On the other hand, magnificent brands, but with prices so high that you close the cart before even ordering.

I wanted neither one nor the other. My goal was clear: to create that missing middle ground. Accessible fashion that lasts. Pieces you enjoy wearing season after season, without having to choose between quality and your budget.

What matters to me

I design every Melova piece as if I were creating it for myself: the materials, the cuts, the finishes. Because a well-made garment changes everything – the way you carry yourself, the way you feel, the way you own who you are.

I also insist on fair prices. Not inflated to appear "high-end," nor discounted to the point of sacrificing quality. Simply the honest price for a beautiful piece you will keep for a long time.

Today

Years after that leap of faith in 2016, Melova has become much more than a brand to me. It is a reflection of all the women who wear it and who, like me, refuse to choose between style, quality, and price.

Thank you for writing this story with me. The rest is just beginning.

With passion,

Thaïs Delavallade